TEDxCPP was an independently organized TED event held annually at Cal Poly in Pomona. My role was responsible for conceptualizing and executing the visual branding the annual TEDx event in 2017. The visual identity was applied onto various deliverables from printed posters and programs to electronic billboards and social media assets. Over 500 people registered for and attended the event including the university president and vice president.
Creative Director, Designer
2017